We're here because we believe that your work deserves the best.
A team that loves working together is the magic that makes it all happen.
The founder and CEO of Offbeet Media, Jaideep Singh is a self-confessed startup fiend. A decorated ex-Army Major, he took the plunge and entered the corporate world in 2002. Throughout his career — which features senior management stints at powerhouses such as Viacom18 Media, Times of India, Arré, CII, JK Tyres, and others — he has been involved in the setting up of new products, new business models and teams. In his decade-long tenure at Viacom18 he worked across MTV and Vh1, and also dabbled in the movies, regional entertainment and kids genres. As Senior VP, Head of Business for Viacom18 Network Business, he led a team of 60 people across the content, marketing, monetisation, PR and talent departments. He worked across the APAC, Middle East, UK and US markets, and was also part of the leadership team reporting to the Board of Network 18 and Viacom International (now known as ViacomCBS International). He decided to take his passion of storytelling through content to the next level by launching Offbeet Media. Today, he works with a talented team, handpicked by him and located across the country. Teamwork makes the dream work, he believes. An adventure and fitness enthusiast, Jaideep loves going on long runs and high-altitude treks when he isn't working.
‘Work hard, travel harder' is a phrase that our Chief Creative Officer Bhavya lives and breathes. A nonconformist, he has dabbled in pretty much everything the entertainment industry has to offer. In a career spanning over two decades, he has worked with biggies like Zee Network, MTV India, BBC World Service Trust (now BBC Media Action) and others to churn out exciting content for audiences. His body of work cuts across various genres of storytelling. From producing and directing ad films and documentaries, to being a creative director for both homegrown and international fiction shows, he is currently working on scripts for two Bollywood feature films. An adventure aficionado and wildlife enthusiast, he spends his time away from work trailing pug marks, creek hopping, or off-roading in the Himalayan wilderness.
Meet Hemika, a dynamic professional with a Bachelor's Degree in Psychology and over 15 years of diverse experience spanning esteemed organisations like Indian Express, UB Group, India Today, Condé Nast, and Arre. As a trained Expressive Arts Therapist, she blends creativity with empathy in her work.
Her skill set is a robust cocktail of Creative Solutions, Brand Strategy, and a deep dive into Human Resources, focusing especially on the Recruitment Cycle. Not to mention, she's a whiz at Business Development and Client Servicing.
Outside the boardroom, Hemika is an extroverted soul passionate about Gardening and Knitting. She’s the kind of person who might bring a hand-knitted sweater to a meeting and then proceed to regale you with tales of her latest garden triumph.
Her goal? To deliver top-notch brand solutions with impeccable standards while nurturing key relationships with her signature blend of professionalism and humour. Speaking of humour, Hemika’s fabulous sense of wit is legendary—just ask her colleagues!
In a world where boardroom strategies often need a shot of adrenaline, Anupma is the secret weapon you didn’t know you needed. With over 25 years of experience under her belt, she’s the mastermind behind innovative integrated solutions that have transformed both corporate empires and government projects alike. Armed with a Bachelor's in Advertising from D.U., double Master's degrees, and a PG Certificate in Entrepreneurship from IIM Kashipur, Anupma’s expertise in strategic planning, brand development, and digital marketing is nothing short of legendary.
But what really sets her apart? When she’s not crafting campaigns that captivate and convert, she’s out conquering rugged terrains on her offroading adventures or diving deep into the world of Chakra Healing. Yes, Anupma is the rare professional who can realign both your brand and your energy, infusing Vedic wisdom into the heart of corporate strategy.
A leader who was raised by an Army officer and a full-time homemaker, with 20 years of prodigious professional experience in Branded Content Solutions, Advertising Sales, Sponsorship Sales, Brand Licensing & Merchandising in the Media Industry with a proven track record of achieving consistent & dynamic results impacting a company’s bottom line growth & success in India & Middle East.
Malay has been allied with brands like Filmfare Middle East, MTV India, Red FM India, and many more. He has created benchmarks with innovative brand extensions and new business models with media brands to create new revenue lines. The qualities to bring the best onboard is the key to success is the slogan for the titleholder.
A die-heart fan of SRK, music, art, and travel lover. A firm believer in 'Work hard & party harder!".
An award-winning filmmaker, Sajeed has over 20 years of experience in producing edgy fiction and non-fiction youth content. In his previous stint as Video Head at 101 India, he created several award-winning properties under themes like subculture, counterculture, crime and horror. He has also created iconic shows for MTV, Vice Media, Netflix and Hotstar and regularly consults as a creative director for leading production agencies in India and abroad. In 2020, he was chosen as one of the global top 10 filmmakers of the decade by Diversity in Cannes. He loves a varied portfolio of projects that lands on his desk every day, and believes that all it takes to overcome challenges is a great team to brainstorm solutions with, and a nice pot of home-brewed coffee.
To put it simply, Deepak is the man in charge of the moolah. A chartered accountant, he has 14 years of experience in his field and has been an integral part of Offbeet Media since inception. As Finance Controller, it is his job to ensure that everything — from budgeting to statutory compliances and auditing — is handled smoothly. The only other thing Deepak enjoys as much as his work is being a fitness trainer. He holds a Diploma in Personal Training from the K11 School of Fitness Sciences, and is currently pursuing a course in sports nutrition to add to his skillset.
Sandeep has worked over 20+ years in the financial and technology space with multiple notable & high profile companies on wall street NY, USA. He was a Director of Data Management for over 8 years at one of the biggest US retail & institutional banks. Currently he holds a Managing Director position in the world's biggest trade clearing house as Global Head of Digital and API Economy. Sandeep attended Boston University in US for Masters in Financial management and also learnt various digital skills in API economy, Cloud and Big Data from MIT (Massachusetts Institute of Technology, Boston) & Currently, he has also enrolled in Wharton Executive education for securities industry..
Sandeep is very passionate about cricket, both he and his son plays in multiple cricket leagues. His passion for sport, entertainment, desire to help US cricket board grow the sport and its associated talent aspired him to start this league along with his close friends.
Richa, a seasoned professional with a Bachelor’s degree in Commerce and an MBA specialising in Finance, is the epitome of financial finesse with a knack for accounting that could make even the most complex spreadsheets look like child's play.
When she's not crunching numbers or crafting ingenious financial strategies, Richa indulges in her passions for Dance and Cooking, transforming her free time into a delightful blend of rhythm and flavours.
Her aspirations are as ambitious as her culinary experiments, aiming for a senior position in Finance and Accounts where she can bring her unique blend of wit, charm, and sharp financial acumen. Richa’s colleagues will tell you that she’s not just about the balance sheets; she’s also about balancing work with a dash of fun.
Arjun is the Deputy Manager of Finance with a knack for turning balance sheets into comic strips. A proud graduate of Delhi University, semi-qualified CA and CS, and currently tackling CFA Level 1, Arjun is a finance virtuoso. From VC fundraising to financial modelling, he handles it all with a flair that makes number crunching look like a stand-up routine (cue).
But Arjun's talents don’t stop at spreadsheets and fiscal forecasts. When he's off the clock, he’s the life of the party with his stand-up comedy and storytelling skills, specializing in dark humour that leaves his friends rolling on the floor. Imagine a finance guru who’s as quick with a punchline as he is with a financial plan—Arjun’s humour is as sharp as his calculations.
With goals as ambitious as his jokes are daring, Arjun aims to propel Offbeet Media Group to stratospheric success, targeting a leap past the 250 crore mark. He’s here to boost revenue and market value while keeping the office buzzing with laughter.
Parth is like a digital wizard with a Postgraduate degree and a Bachelor's in Computer Applications. He doesn’t just navigate the digital landscape; he owns it, bending platform algorithms to his will with a flick of his finger.
Parth also shines in Team Management, deftly guiding teams to achieve their goals. His expertise in Digital & Social Content Management ensures engaging and effective strategies across platforms.
But wait, there’s more! When he’s not decoding the mysteries of the digital realm, Parth transforms into a globe-trotting explorer. He’s got a knack for finding hidden gems in far-flung places and capturing them on video, making every trip an epic saga.
Imagine a tech guru who’s equally at home in a high-stakes meeting or trekking through an uncharted jungle, camera in hand. That’s Parth. He brings a blend of technical genius and adventurous spirit to the table, turning everyday work life into a thrilling expedition.
Unveiling the secret weapon of Offbeet’s Designs - Ritu! With a Diploma in Applied Arts, she’s a master at whipping up eye-popping illustrations for advertising campaigns, logo design, packaging, emailers, and social media creatives. Her superpowers? Adobe Photoshop and Illustrator, where she bends pixels to her will and conjures up graphics that are as visually appealing as they are conceptually strong.
When she's not creating digital masterpieces, Ritu transforms into an art explorer, diving into painting and photography. She’s got a keen eye for the world around her, often capturing its quirks and beauty through live sketching sessions that could rival a spy’s stakeout.
Ritu’s mission in life? To chase creative excellence like a cat after a laser pointer. She’s all about pushing her artistic boundaries, trying out new techniques, and blending different design styles to keep things fresh and exciting.
The Sound Wizard with a Titanium Knee and a Soundtrack of Ambitions, Nitish is a DJ-turned-audio engineer-turned-communication designer. His eclectic journey began with spinning beats at Funky Villa in Bangalore and has since evolved into a maestro of mix-mastering at BlackTalk Records. With a rich academic background spanning from audio engineering at ILM Academy to sound design in Germany and communication design at GD Goenka University, Nitish embodies the perfect storm of technical prowess and creative flair.
But Nitish isn’t just a wizard behind the scenes; he’s a force of nature outside of work too. A proud workaholic who believes 24 hours are too short for all the brilliance he wants to unleash, he thrives on pushing boundaries, whether it’s perfecting a design or conquering the next adrenaline rush. From crafting high-octane bike reels to channeling his inner DJ with his alias, Narthex, his life is a high-speed chase from one creative pursuit to another.
A Mechanical Engineer by degree but a storytelling sorcerer by destiny. With 7 years in the media industry, Keyur has mastered the dark arts of Video Editing and Storytelling, transforming mundane footage into mind-blowing visual sagas. His transition from gears and bolts to frames and cuts isn't just a career shift—it's a cinematic plot twist that keeps everyone on the edge of their seats.
When he's not buried in a mountain of raw footage, Keyur is off exploring the world like Indiana Jones with a camera. His passion for travel and film isn't just a hobby; it's his secret sauce for creativity.
But here’s the kicker: Keyur’s got moves. And not just the kind you make in the editing suite. This cinematic wizard moonlights as a dancing dynamo, shaking off the stress of deadlines with every beat. With a head buzzing with ideas waiting to explode onto the big screen, Keyur’s journey is a blockbuster in the making. And trust us, you don’t want to miss the next scene.
Jitender is the video editing prodigy and the cool cat behind the scenes. With a Bachelor’s in Commerce from Allahabad University and a diploma in Multimedia & Animation from DICS, Faridabad, he boasts 12 years of experience, mastering Premiere Pro, After Effects, Photoshop, DaVinci Resolve, and FCPX, having a dynamic editing style is like watching a fireworks show in slow motion—every frame pops, every cut dazzles.
Jitendar’s dreams are as big as his edits are bold. He’s set his sights on hitting 7 figures+ in annual income and taking his company to jaw-dropping heights. His journey is a blend of youthful energy and seasoned expertise, crafting videos that aren’t just seen—they’re experienced.
Once upon a time, Vidhi was on a quest to become a medical marvel, but fate had other plans. Now, she’s thriving in the creative world, where content creation isn’t just a job but a joyful adventure for her.
A creative chaos and Offbeet's very own multi-departmental superhero, Vidhi holds a Bachelor’s in Management Studies and a flair for Marketing, Vidhi has spent 2 whirlwind years mixing it up across Design, Influencer Management, Digital & Social Media, Brand Solutions, and even the wild world of Production. From 101 India to Offbeet Studios, Offbeet Esports, and beyond, she's tackled projects for everyone from government clients to brand giants.
When she's not weaving magic in the creative realm, Vidhi’s out on the field, rallying in badminton, spiking in volleyball, or making a splash in the pool. And if you think that’s all, prepare for a thrilling game of throwball or cricket—she’s a sports enthusiast through and through.
Abigail is our globe-trotting, conversation-starting wizard of the Offbeet world. With a Bachelor's in Mass Media from Wilson College, she embarked on her career as a PR Executive, quickly discovering her superpower: striking up friendly chats with everyone from local creators to industry giants.
After dazzling in her first year at Offbeet Media Group as an Assistant Manager in A&R—where she juggled influencer campaigns and artist management like a pro—Abigail switched gears to the production side of things. She’s been the Director’s Assistant for Vadakkan, a 2nd Assistant Director for Roots of My Platter Season 2, and a client servicing guru for high-profile government projects such as Swachh Bharat Mission, AMRUT, and Swachh Survekshan. Not to mention, she sprinkled her social media charm over the US Premier League and 101 India.
Abigail’s skill set is as diverse as her interests. From project management and campaign execution to social media strategy and creative content, she’s got it all covered.
Amol Gakhal is a Team Member
Viivek is the brainpower behind scaling global agencies like Voxxy Media and Brandie (Sweden) and the driving force that turns startups into success stories. Armed with a Computer Science degree from GIT Jaipur, Viivek doesn't just manage advertisers; he practically magnetises top brands like Titan, Fastrack, Flipkart, and CRED into his orbit. His magic touch? The “Follow Yourself” campaign for Fastrack Smartwatch captured the zeitgeist and snagged top honours from The Economic Times and IMPACT as the Best Influencer Campaign of the Year.
But Viivek doesn’t stop at advertising. At Hiration, he built a recruitment startup from the ground up, engineering product innovations, crafting killer pricing strategies, and conducting laser-focused market research. The result? A jaw-dropping leap in the average ticket size. Over at HippoCabs, he pulled off a business expansion into five states in just 27 days, boosting revenue from thousands to over lacs—using the same resources, because why not?
A wordsmith extraordinaire with 2 years of experience as a copywriter and scriptwriter for various digital content brands. From real estate to beauty, food, luxury, and electronics, he is tackling them all. Now at Offbeet Media, Reuben is the brains behind the copies and scripts for 101 India and US Premier League, diving deep into research and brand solutions for a myriad of sectors. With a talent for concrete research, storytelling, design understanding, visualization, and writing, Reuben is a master of adapting to different communication styles while always keeping his eye on creativity and wit. Plus, he's got the chops in communication, leadership, organization, team management, and accountability.
When he's not weaving words, Reuben is a connoisseur of creative content, endlessly scrolling through social media, writing stories, crafting digital art, snapping photos, shooting videos, and busting a move on the dance floor. He's got a burning desire to create content for himself.
Our business development and social media geek, Shreya is a final-semester student majoring in mass communication and journalism. She has an eye for finding new business prospects; she's like a treasure hunter in the modern era, only her treasure is cutting-edge social media tactics and excellent client relationships. She has an extensive skill set in media production, public relations, and multimedia storytelling thanks to her academic background, which she applies with precision and passion.
Outside the office, Shreya is an adventurer at heart, scaling nature trails like a true explorer and whipping up culinary masterpieces in the kitchen like a master chef. Her love for cooking and experimenting with recipes isn’t just a hobby; it's her creative therapy, transforming everyday ingredients into extraordinary dishes. When she's not trekking through the wild or conjuring up the perfect meal, Shreya is channelling her energy into rescuing dogs, having found forever homes for over a dozen pups with stories as unique as their personalities.
